Swatch & Fashion - the most exciting fashion designers of our time!

Jeremy Scott Profile: An peak into the colourful world of fashion!

Jeremy Scott provokes and polarises! The American fashion designer always attracts a lot of attention with his fun and colourful creations - be it for Rihanna, Katy Perry or Kanye West, for adidas or Swatch. Legendary fashion designer Karl Lagerfeld even once said that Scott was the only designer who could ever take over after him when he leaves Chanel. In our inside portrait, you see Jeremy Scott at the New York Fashion Week 2011 and at the presentation of his new watch collection. The programme shows the backstage preparations for the important NYC fashion show, the catwalk and the moments when the stress decreases. In addition, the profile dwells on Jeremy Scott's latest creations, three watches he has designed in cooperation with Swiss cult brand Swatch. With "Swatch & Fashion", Scott impressively demonstrates that he is one of the most creative and hip designers on the planet.